Privacy policy

EAP Institute management consultancy GmbH

General information

With this privacy policy, we inform you about how we use, pass on and otherwise process the personal data we collect from you. We treat all personal data in accordance with the provisions of European and Austrian data protection law.

Privacy at a Glance

General Information

The following information provides a simple overview of what happens to your personal data when you visit this website. Personal data refers to any data that can be used to personally identify you. For detailed information on data protection, please refer to our Privacy Policy listed below this text.

Data Collection on This Website

Who is responsible for data collection on this website?

Data processing on this website is carried out by the website operator. You can find the operator’s contact information in the “Information on the Data Controller” section of this Privacy Policy.

How do we collect your data?

Your data is collected, in part, when you provide it to us. This may include, for example, data that you enter into a contact form.

Other data is collected by our IT systems automatically or with your consent when you visit the website. This primarily consists of technical data (e.g., internet browser, operating system, or the time the page was accessed). This data is collected automatically as soon as you access this website.

What do we use your data for?

Some of the data is collected to ensure that the website functions properly. Other data may be used to analyze your user behavior. If contracts can be concluded or initiated through the website, the data provided will also be processed for contract offers, orders, or other order inquiries.

What rights do you have regarding your data?

You have the right at any time to receive, free of charge, information about the source, recipients, and purpose of your stored personal data. You also have the right to request the correction or deletion of this data. If you have given consent to data processing, you may revoke that consent at any time with future effect. In addition, you have the right, under certain circumstances, to request the restriction of the processing of your personal data. Furthermore, you have the right to file a complaint with the competent supervisory authority.

Please feel free to contact us at any time regarding this matter or any other questions you may have about data protection.

Analytics Tools and Third-Party Tools

When you visit this website, your browsing behavior may be analyzed for statistical purposes. This is primarily done using so-called analytics tools.

Detailed information about these analytics programs can be found in the following privacy policy.

Hosting

We host the content of our website with the following provider:

Hetzner

The provider is Hetzner Online GmbH, Industriestr. 25, 91710 Gunzenhausen (hereinafter “Hetzner”).

For details, please refer to Hetzner's Privacy Policy:https://www.hetzner.com/de/legal/privacy-policy/.

The use of Hetzner is based on Article 6(1)(f) of the GDPR. We have a legitimate interest in ensuring that our website is displayed as reliably as possible. If consent has been requested, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be revoked at any time.

Order processing

We have entered into a Data Processing Agreement (DPA) for the use of the service mentioned above. This is a contract required under data protection law that ensures the service provider processes the personal data of our website visitors only in accordance with our instructions and in compliance with the GDPR.

General Information and Mandatory Disclosures

Data protection

The operators of this website take the protection of your personal data very seriously. We treat your personal data confidentially and in accordance with applicable data protection laws and this Privacy Policy.

When you use this website, various types of personal data are collected. Personal data is information that can be used to identify you personally. This Privacy Policy explains what data we collect and how we use it. It also explains how and for what purpose this is done.

Please note that data transmission over the Internet (e.g., when communicating via email) may be subject to security vulnerabilities. It is not possible to completely protect data from access by third parties.

Note Regarding the Responsible Party

The entity responsible for data processing on this website is:

EAP-Institut management consultancy GmbH
Hegelgasse 19/10
1010 Vienna
Austria

Phone: +43 (0) 2252 820023
Email: info@eap-institut.at

The controller is the natural or legal person who, alone or jointly with others, determines the purposes and means of processing personal data (e.g., names, email addresses, etc.).

Data Protection Officer

MS CONSULT e.U.
Mag. Manfred Steinbichl
Am Weinfried 8
2540 Bad Vöslau

Phone: +43 699 11031626
Email: dsb@msconsult.at
Website:www.msconsult.at

Personal Data

We collect, process and use your personal data only in accordance with the GDPR and other applicable data protection laws and regulations.

Data Security

Your personal data is protected by taking appropriate organizational and technical precautions. These precautions relate in particular to protection against unauthorized, unlawful or accidental access, processing, loss, use and manipulation.

Disclosure of Data to Third Parties

If the data is transferred to third parties for individual processing purposes for which further information is required, you will find this under the respective purpose.

Data Retention

In accordance with the applicable data protection requirements, we are obliged to delete personal data immediately as soon as the purpose for processing has ceased to exist in accordance with Art. 5 para. 1 lit. e GDPR. In this context, we would like to point out that statutory retention obligations and periods constitute a legitimate purpose for the processing of personal data.

Storage duration

Unless a more specific retention period is stated in this Privacy Policy, we will retain your personal data until the purpose for which it was collected no longer applies. If you submit a valid request for deletion or revoke your consent to data processing, your data will be deleted unless we have other legally permissible grounds for storing your personal data (e.g., retention periods under tax or commercial law); in the latter case, the data will be deleted once these grounds no longer apply.

General Information on the Legal Basis for Data Processing on This Website

If you have consented to the processing of your data, we process your personal data on the basis of Article 6(1)(a) of the GDPR or Article 9(2)(a) of the GDPR, provided that special categories of data as defined in Article 9(1) of the GDPR are being processed. In the event of explicit consent to the transfer of personal data to third countries, data processing is also carried out on the basis of Article 49(1)(a) of the GDPR. If you have consented to the storage of cookies or to access to information on your device (e.g., via device fingerprinting), data processing is additionally based on Section 25(1) of the German Telemedia Act (TDDDG). You may revoke your consent at any time. If your data is necessary for the performance of a contract or for the implementation of pre-contractual measures, we process your data on the basis of Article 6(1)(b) of the GDPR. Furthermore, we process your data if it is necessary to comply with a legal obligation on the basis of Article 6(1)(c) of the GDPR. Data processing may also be carried out on the basis of our legitimate interest pursuant to Article 6(1)(f) of the GDPR. The applicable legal bases in each individual case are described in the following sections of this Privacy Policy.

Notice Regarding the Transfer of Data to Third Countries That Do Not Meet Data Protection Standards and the Transfer of Data to U.S. Companies That Are Not DPF-Certified

Among other things, we use tools from companies based in third countries that do not meet EU data protection standards, as well as U.S. tools whose providers are not certified under the EU-U.S. Data Privacy Framework (DPF). When these tools are active, your personal data may be transferred to and processed in these countries. Please note that third countries that do not meet EU data protection standards cannot guarantee a level of data protection comparable to that of the EU.

Please note that, as a safe third country, the United States generally maintains a level of data protection comparable to that of the EU. Data transfers to the United States are therefore permitted if the recipient is certified under the “EU-US Data Privacy Framework” (DPF) or has appropriate additional safeguards in place. Information regarding transfers to third countries, including the recipients of the data, can be found in this Privacy Policy.

Recipients of Personal Data

As part of our business operations, we collaborate with various external parties. In some cases, this requires the transfer of personal data to these external parties. We only disclose personal data to external parties if this is necessary for the performance of a contract, if we are legally obligated to do so (e.g., disclosure of data to tax authorities), if we have a legitimate interest in the disclosure pursuant to Article 6(1)(f) of the GDPR, or if another legal basis permits the disclosure of data. When using data processors, we disclose our customers’ personal data only on the basis of a valid data processing agreement. In the case of joint processing, a joint processing agreement is concluded.

Withdrawal of Your Consent to Data Processing

Many data processing operations are only possible with your explicit consent. You may withdraw any consent you have already given at any time. The lawfulness of the data processing carried out prior to the withdrawal remains unaffected by the withdrawal.

Right to object to data collection in specific cases and to direct marketing (Art. 21 GDPR)

If data processing is based on Article 6(1)(e) or (f) of the GDPR, you have the right at any time to object to the processing of your personal data on grounds relating to your particular situation; this also applies to profiling based on these provisions. The specific legal basis on which processing is based can be found in this Privacy Policy. If you object, we will no longer process your personal data in question, unless we can demonstrate compelling legitimate grounds for the processing that override your interests, rights, and freedoms, or the processing is necessary for the establishment, exercise, or defense of legal claims (objection under Article 21(1) of the GDPR).

If your personal data is processed for the purpose of direct marketing, you have the right to object at any time to the processing of your personal data for such marketing purposes; this also applies to profiling to the extent that it is related to such direct marketing. If you object, your personal data will no longer be used for direct marketing purposes (objection pursuant to Article 21(2) of the GDPR).

Right to File a Complaint with the Competent Regulatory Authority

In the event of violations of the GDPR, data subjects have the right to lodge a complaint with a supervisory authority, in particular in the Member State of their habitual residence, their place of work, or the location of the alleged violation. This right to lodge a complaint is without prejudice to any other administrative or judicial remedies.

If you believe that our processing of your personal data violates applicable data protection laws or that your data protection rights have been infringed upon in any other way, you may file a complaint with the competent supervisory authority. In Austria, the competent authority is the Data Protection Authority (www.dsb.gv.at).

Right to Data Portability

You have the right to have data that we process automatically—based on your consent or in fulfillment of a contract—provided to you or to a third party in a commonly used, machine-readable format. If you request the direct transfer of the data to another data controller, this will be done only to the extent that it is technically feasible.

Access, Correction, and Deletion

In accordance with applicable legal provisions, you have the right at any time to receive, free of charge, information about your stored personal data, its source and recipients, and the purpose of the data processing, as well as the right to have this data corrected or deleted, if applicable. You may contact us at any time regarding this matter or any other questions you may have about personal data.

Right to Restriction of Processing

You have the right to request that the processing of your personal data be restricted. You may contact us at any time to exercise this right. The right to restriction of processing applies in the following cases:

If you dispute the accuracy of your personal data stored by us, we generally need time to verify this. For the duration of the verification process, you have the right to request that the processing of your personal data be restricted.
If the processing of your personal data was or is unlawful, you may request that the processing be restricted instead of having the data erased.
If we no longer need your personal data, but you need it to exercise, defend, or assert legal claims, you have the right to request that the processing of your personal data be restricted instead of being erased.
If you have filed an objection under Article 21(1) of the GDPR, a balancing of your interests against ours must be conducted. Until it is determined whose interests prevail, you have the right to request that the processing of your personal data be restricted.

If you have restricted the processing of your personal data, such data—apart from its storage—may be processed only with your consent, or for the purpose of asserting, exercising, or defending legal claims, or to protect the rights of another natural or legal person, or for reasons of an important public interest of the European Union or a Member State.

SSL or TLS encryption

For security reasons and to protect the transmission of confidential information—such as orders or inquiries you send to us as the site operator—this site uses SSL or TLS encryption. You can recognize an encrypted connection by the fact that the browser’s address bar changes from “http://” to “https://” and by the padlock icon in your browser’s address bar.

If SSL or TLS encryption is enabled, the data you send to us cannot be intercepted by third parties.

Objection to Marketing Emails

We hereby object to the use of contact information published in accordance with the legal requirement to provide an "Imprint" for the purpose of sending unsolicited advertising and informational materials. The operators of this website expressly reserve the right to take legal action in the event of the unsolicited transmission of promotional information, such as through spam emails.

Data Collection on This Website

Cookies

Our website uses so-called “cookies.” Cookies are small data packets that do not cause any damage to your device. They are stored on your device either temporarily for the duration of a session (session cookies) or permanently (persistent cookies). Session cookies are automatically deleted at the end of your visit. Persistent cookies remain stored on your device until you delete them yourself or your web browser deletes them automatically.

Cookies may be set by us (first-party cookies) or by third-party companies (so-called third-party cookies). Third-party cookies enable the integration of certain third-party services into websites (e.g., cookies used to process payment services).

Cookies serve various purposes. Many cookies are technically necessary, as certain website features would not work without them (e.g., the shopping cart feature or the display of videos). Other cookies may be used to analyze user behavior or for advertising purposes.

Cookies that are necessary for the electronic communication process, for providing certain functions you have requested (e.g., the shopping cart feature), or for optimizing the website (e.g., cookies for measuring website traffic) are stored pursuant to Article 6(1)(f) of the GDPR, unless another legal basis is specified. The website operator has a legitimate interest in storing necessary cookies to ensure the technically error-free and optimized provision of its services. If consent to the storage of cookies and similar recognition technologies has been requested, processing is carried out exclusively on the basis of this consent (Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG); consent may be revoked at any time.

You can configure your browser to notify you when cookies are set, to allow cookies only on a case-by-case basis, to block cookies in specific cases or generally, and to enable the automatic deletion of cookies when you close your browser. Disabling cookies may limit the functionality of this website.

If other cookies and services are used on this website, you can find that information in this Privacy Policy.

Detailed information on cookies and other data transfers to third parties can be found in the Consent Banner:

Consent to Borlab's Cookie Policy

Our website uses Borlabs Cookie’s consent technology to obtain your consent to the storage of certain cookies in your browser or to the use of certain technologies, and to document this in compliance with data protection regulations. This technology is provided by Borlabs GmbH, Hamburger Str. 11, 22083 Hamburg (hereinafter “Borlabs”).

When you enter our website, a Borlabs cookie is stored in your browser, in which the consents you have given or the revocation of these consents are stored. This data is not passed on to the provider of Borlabs Cookie.

The collected data will be stored until you request that we delete it, delete the Borlabs cookie yourself, or the purpose for storing the data no longer applies. Mandatory statutory retention periods remain unaffected. For details on how Borlabs handles data processing, please visithttps://de.borlabs.io/kb/welche-daten-speichert-borlabs-cookie/.

Borlabs cookie consent technology is used to obtain the legally required consent for the use of cookies. The legal basis for this is Art. 6 para. 1 lit. c GDPR.

Server Log Files

The provider of this website automatically collects and stores information in so-called server log files, which your browser automatically transmits to us. These include:

Browser Type and Browser Version
Operating system used
Referrer URL
Hostname of the connecting computer
Time of the server request
IP address

This data is not combined with data from other sources.

This data is collected pursuant to Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in ensuring that its website functions properly and is optimized—to this end, server log files must be collected.

We reserve the right to check this data retrospectively if we become aware of specific indications of unlawful use.

These log files are processed for 12 months.

The legal basis is on the one hand the fulfillment of the contract, specifically the free provision of our website (Art 6 para 1 lit b GDPR), in our overriding interest in the security and functionality of our website (Art 6 para 1 lit f GDPR) and, finally, these are technically necessary for the operation of the website (§ 165 para 3 TKG).

Contact form

If you send us inquiries via the contact form, your details from the inquiry form, including the contact details you provide there, will be stored by us for the purpose of processing the inquiry and in the event of follow-up questions. We will not pass on this data without your consent.

This data is processed on the basis of Article 6(1)(b) of the GDPR, provided that your inquiry relates to the performance of a contract or is necessary for the implementation of pre-contractual measures. In all other cases, processing is based on our legitimate interest in the effective handling of inquiries directed to us (Article 6(1)(f) of the GDPR) or on your consent (Article 6(1)(a) of the GDPR), provided that such consent was requested; you may withdraw your consent at any time.

The data you enter in the contact form will remain with us until you request that we delete it, revoke your consent to its storage, or the purpose for storing the data no longer applies (e.g., once your inquiry has been processed). Mandatory legal provisions—in particular retention periods—remain unaffected.

Use of Artificial Intelligence (AI) to Respond to Customer Inquiries

We use AI-powered software to process and respond to customer inquiries. The AI we use analyzes the content of your message to generate an appropriate response or a suggested response, either autonomously or semi-autonomously. In this context, our AI processes all the content of your message, including names, email addresses, communication content, and technical information (e.g., IP addresses, device information).

The use of the AI software is based on Article 6(1)(f) of the GDPR. We have a legitimate interest in ensuring that our customer communications are as efficient as possible through the use of modern technical solutions.

We use the following AI applications:

ChatGPT

We use ChatGPT for our customer communications. The provider is OpenAI, 3180 18th St, San Francisco, CA 94110, USA,https://openai.com. Therefore, when you contact us, your inquiries—including metadata—may be transmitted to ChatGPT’s servers and processed there to generate an appropriate response.

We have configured ChatGPT so that the data we forward to ChatGPT is not used to train the ChatGPT algorithm.

For more information, please visit:https://openai.com/policies/privacy-policy.

Order processing

Request by e-mail, telephone or fax

If you contact us by e-mail, telephone or fax, we will store and process your inquiry, including all personal data (name, inquiry), for the purpose of processing your request. We will not pass on this data without your consent.

The data you send us via contact requests will remain with us until you request that we delete it, revoke your consent to its storage, or the purpose for storing the data no longer applies (e.g., after your request has been processed). Mandatory legal provisions—in particular statutory retention periods—remain unaffected.

Communication via WhatsApp

We use the instant messaging service WhatsApp, among other tools, to communicate with our customers and other third parties. The provider is WhatsApp Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland.

Communication takes place via end-to-end encryption (peer-to-peer), which prevents WhatsApp or any other third parties from accessing the content of the communications. However, WhatsApp does have access to metadata generated during the communication process (e.g., sender, recipient, and time). We also note that, according to its own statements, WhatsApp shares its users’ personal data with its parent company, Meta, which is based in the United States. For more details on data processing, please see WhatsApp’s Privacy Policy at:https://www.whatsapp.com/legal/#privacy-policy.

We use WhatsApp based on our legitimate interest in communicating as quickly and effectively as possible with customers, prospective customers, and other business and contractual partners (Art. 6(1)(f) of the GDPR). If consent has been obtained, data processing is based solely on that consent, which may be revoked at any time with future effect.

The content of communications exchanged between you and us on WhatsApp will remain with us until you request that we delete it, revoke your consent to its storage, or the purpose for storing the data no longer applies (e.g., after your request has been processed). Mandatory legal provisions—in particular retention periods—remain unaffected.

The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when data is processed in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/7735.

We use the "WhatsApp Business" version of WhatsApp.

Data transfers to the United States are based on the European Commission's Standard Contractual Clauses. For details, please see:https://www.whatsapp.com/legal/business-data-transfer-addendum.

We have configured our WhatsApp accounts so that they do not automatically sync data with the address book on the smartphones we use.

We have entered into a Data Processing Agreement (DPA) with the provider named above.

Use of Chatbots

We use chatbots to communicate with you. Chatbots are able to respond to your questions and other inputs without human assistance. To do this, the chatbots analyze not only your inputs but also other data in order to provide appropriate responses (e.g., names, email addresses, and other contact information; customer numbers and other identifiers; orders; and chat histories). Furthermore, the chatbot may collect your IP address, log files, location information, and other metadata. This data is stored on the chatbot provider’s servers.

User profiles can be created based on the collected data. In addition, the data may be used to display targeted advertising, provided that the other legal requirements (in particular, consent) are met. To this end, the chatbots can be linked to analytics and advertising tools.

The data collected can also be used to improve our chatbots and their response behavior (machine learning).

The data you provide during communication will remain with us or the chatbot operator until you request that we delete it, revoke your consent to its storage, or the purpose for storing the data no longer applies (e.g., after your request has been processed). Mandatory legal provisions—in particular retention periods—remain unaffected.

The legal basis for the use of chatbots is Article 6(1)(b) of the GDPR, provided that the chatbot is used for the purpose of entering into a contract or in connection with the performance of a contract. If consent has been obtained, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, provided that the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) as defined by the TDDDG. Consent may be revoked at any time. In all other cases, the use of cookies is based on our legitimate interest in ensuring the most effective customer communication possible (Article 6(1)(f) of the GDPR).

Use of AI Applications in Chatbot Communication

Our chatbots use artificial intelligence (AI) in customer communications. The AI we use analyzes the content of your message to autonomously generate an appropriate response. In this context, the AI processes all content in your message, including names, email addresses, communication content, and technical information (e.g., IP addresses, device information).

The use of the AI software is based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in ensuring customer communication is as efficient as possible through the use of modern technical solutions. If consent has been obtained, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. Consent may be withdrawn at any time.

We integrate the following AI applications into our chatbots:

ChatGPT

Our chatbots use ChatGPT for customer communication. The provider is OpenAI, 3180 18th St, San Francisco, CA 94110, USA,https://openai.com. Therefore, when you contact us via chatbot, your inquiries—including metadata—may be transmitted to ChatGPT’s servers and processed there to generate an appropriate response.

We have configured ChatGPT so that the data we forward to ChatGPT is not used to train the ChatGPT algorithm.

For more information, please visit:https://openai.com/policies/privacy-policy.

Order processing

AI Chatbot “Clara”

On this website, we offer “Clara,” an AI-powered chatbot designed to provide low-threshold initial psychological guidance. Technically, Clara is powered by the DocsBot platform (UglyRobot, LLC), which acts as our data processor; an OpenAI language model is used in the background to generate the responses.

When you chat with Clara, the messages you enter are processed to generate a response. Registration or the provision of personal information is not required for this. Please do not enter any sensitive personal information in the chat. IP addresses are not stored when using Clara.

The content of conversations is not used to train the provider’s AI models. We analyze conversation histories in anonymized form to continuously improve Clara. Data processing is carried out on the basis of a data processing agreement pursuant to Article 28 of the GDPR and—insofar as data is transferred to the United States—the EU Standard Contractual Clauses. Data is stored only for as long as necessary; upon termination, the data will be deleted within 30 days at the latest.

The legal basis is Article 6(1)(a) and (f) of the GDPR (consent through active use and our legitimate interest in providing a support service, respectively). For more information, please visitdocsbot.ai/legal/gdpranddocsbot.ai/legal/data-processing-agreement.

Calendly

On our website, you can schedule appointments with us. We use the “Calendly” tool to book appointments. The provider is Calendly LLC, 271 17th St NW, 10th Floor, Atlanta, Georgia 30363, USA (hereinafter “Calendly”).

To schedule an appointment, please enter the requested information and your preferred date and time in the form provided. The information you provide will be used for planning, conducting, and, if necessary, following up on the appointment. Your appointment data is stored on Calendly’s servers on our behalf; you can view their privacy policy here:https://calendly.com/privacy.

The data you provide will remain with us until you request that we delete it, revoke your consent to its storage, or the purpose for storing the data no longer applies. Mandatory legal provisions—in particular retention periods—remain unaffected.

The legal basis for data processing is Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in making it as easy as possible for prospective customers and clients to schedule appointments. If consent has been requested, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be revoked at any time.

Data transfers to the United States are based on the European Commission's Standard Contractual Clauses. For details, see here:https://calendly.com/pages/dpa.

Order processing

Registration on this website

You can register on this website to access additional features. We use the information you provide solely for the purpose of providing the specific offering or service for which you have registered. You must provide all required information requested during registration. Otherwise, we will reject your registration.

For important changes—such as changes to the scope of our offerings or technically necessary changes—we will use the email address you provided during registration to notify you.

The data entered during registration is processed for the purpose of fulfilling the user relationship established by the registration and, where applicable, to initiate further contracts (Art. 6(1)(b) of the GDPR).

We will store the data collected during registration for as long as you remain registered on this website; it will then be deleted. Statutory retention periods remain unaffected.

Social Media

eRecht24 Safe Sharing Tool

The content on this website can be shared on social networks such as Facebook, X, and others in compliance with data protection regulations. This site uses theeRecht24 Safe Sharing Tool for this purpose. This tool establishes direct contact between the networks and users only when the user actively clicks on one of these buttons. Clicking the button constitutes consent within the meaning of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. This consent may be revoked at any time with future effect.

This tool does not automatically transfer user data to the operators of these platforms. If the user is logged in to one of these social networks, an information window will appear when using social media features from Facebook, X, and others, allowing the user to confirm the text before submitting it.

Our users can share the content of this site on social networks in compliance with privacy regulations, without the network operators creating complete browsing profiles.

This service is used to obtain the legally required consents for the use of certain technologies. The legal basis for this is Article 6(1)(c) of the GDPR.

Facebook

Elements of the Facebook social network are integrated into this website. The provider of this service is Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland. However, according to Facebook, the data collected is also transferred to the United States and other third countries.

You can find an overview of Facebook's social media elements here:https://developers.facebook.com/docs/plugins/?locale=de_DE.

When the social media element is active, a direct connection is established between your device and the Facebook server. This informs Facebook that you have visited this website using your IP address. If you click the Facebook “Like” button while logged into your Facebook account, you can link the content of this website to your Facebook profile. This allows Facebook to associate your visit to this website with your user account. Please note that, as the provider of these pages, we have no knowledge of the content of the data transmitted or how it is used by Facebook. For more information, please see Facebook’s Privacy Policy at:https://de-de.facebook.com/privacy/explanation.

Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.

To the extent that personal data is collected on our website using the tool described here and forwarded to Facebook, we and Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland, are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook. The processing carried out by Facebook after the transfer is not part of the joint responsibility. The obligations incumbent upon us jointly have been set forth in a joint processing agreement. The text of the agreement can be found at:https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing privacy notices when using the Facebook tool and for ensuring the tool is implemented on our website in compliance with data protection laws. Facebook is responsible for the data security of Facebook products. You can exercise your data subject rights (e.g., requests for information) regarding the data processed by Facebook directly with Facebook. If you exercise your data subject rights with us, we are obligated to forward these requests to Facebook.

Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For details, see:https://www.facebook.com/legal/EU_data_transfer_addendum,https://de-de.facebook.com/help/566994660333381, andhttps://www.facebook.com/policy.php.

X (formerly Twitter)

This website incorporates features of the X service (formerly Twitter). These features are provided by the parent company X Corp., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA. Twitter International Unlimited Company, One Cumberland Place, Fenian Street, Dublin 2, D02 AX07, Ireland, is responsible for the processing of data for individuals residing outside the United States.

When the social media feature is active, a direct connection is established between your device and the X server. As a result, X (formerly Twitter) receives information about your visit to this website. By using X (formerly Twitter) and the “Retweet” or “Repost” feature, the websites you visit are linked to your X (formerly Twitter) account and made known to other users. Please note that, as the provider of these pages, we have no knowledge of the content of the data transmitted or how it is used by X (formerly Twitter). For more information on this, please see X’s (formerly Twitter’s) privacy policy at:https://x.com/de/privacy.

Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.

Data transfers to the United States are based on the European Commission's Standard Contractual Clauses. For details, please see:https://gdpr.x.com/en/controller-to-controller-transfers.html.

You can change your privacy settings on X (formerly Twitter) in your account settings athttps://x.com/settings/account.

Instagram

This website incorporates features from Instagram. These features are provided by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland.

When the social media feature is active, a direct connection is established between your device and the Instagram server. This allows Instagram to receive information about your visit to this website.

If you are logged into your Instagram account, you can link the content of this website to your Instagram profile by clicking the Instagram button. This allows Instagram to associate your visit to this website with your user account. Please note that, as the provider of these pages, we have no knowledge of the content of the data transmitted or how Instagram uses it.

Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.

To the extent that personal data is collected on our website using the tool described here and forwarded to Facebook or Instagram, we and Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland, are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Facebook or Instagram. The processing carried out by Facebook or Instagram after the data has been transferred is not part of this joint responsibility. The obligations we share have been set forth in a joint processing agreement. The text of the agreement can be found at:https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing privacy notices when using the Facebook or Instagram tools and for ensuring the data protection-compliant implementation of the tools on our website. Facebook is responsible for the data security of the Facebook or Instagram products. You can exercise your data subject rights (e.g., requests for information) regarding the data processed by Facebook or Instagram directly with Facebook. If you exercise your data subject rights with us, we are obligated to forward them to Facebook.

Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For details, see:https://www.facebook.com/legal/EU_data_transfer_addendum,https://privacycenter.instagram.com/policy/, andhttps://de-de.facebook.com/help/566994660333381.

For more information on this, please see Instagram's Privacy Policy:https://privacycenter.instagram.com/policy/.

This website uses features from the LinkedIn network. The provider is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

Every time you access a page on this website that contains LinkedIn elements, a connection is established with LinkedIn’s servers. LinkedIn is notified that you have visited this website using your IP address. If you click the LinkedIn “Recommend” button while logged into your LinkedIn account, LinkedIn can associate your visit to this website with you and your user account. Please note that, as the provider of these pages, we have no knowledge of the content of the data transmitted or how it is used by LinkedIn.

Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.

Data transfers to the United States are based on the European Commission's Standard Contractual Clauses. For details, see here:https://www.linkedin.com/help/linkedin/answer/a1343190/datenubertragung-aus-der-eu-dem-ewr-und-der-schweiz?lang=de

For more information on this, please see LinkedIn's Privacy Policy at:https://www.linkedin.com/legal/privacy-policy.

On this website, we use features from the social network Pinterest, which is operated by Pinterest Europe Ltd., Palmerston House, 2nd Floor, Fenian Street, Dublin 2, Ireland.

When you visit a page that contains such an element, your browser establishes a direct connection to Pinterest’s servers. This social media element transmits log data to Pinterest’s server in the United States. This log data may include your IP address, the addresses of the websites you visited that also contain Pinterest features, your browser type and settings, the date and time of the request, how you use Pinterest, and cookies.

Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.

For more information on the purpose, scope, and further processing and use of your data by Pinterest, as well as your rights in this regard and options for protecting your privacy, please see Pinterest’s Privacy Policy:https://policy.pinterest.com/de/privacy-policy.

The company is certified under the “EU-U.S. Data Privacy Framework” (DPF). The DPF is an agreement between the European Union and the United States designed to ensure compliance with European data protection standards when processing data in the United States. Every company certified under the DPF commits to complying with these data protection standards. For more information, please visit the provider’s website at the following link:https://www.dataprivacyframework.gov/participant/4203.

Our company pages on social media

For individual processing activities on our company pages, we are joint controllers with the respective social media. You are welcome to contact us directly if you have any questions about interactions with our company page.

Facebook (Business Page)

The social network facebook.com is operated by Meta Platforms Inc (formerly Facebook Inc), 1601 S. California Ave, Palo Alto, CA 94304, USA and is used for user interaction. The controller under data protection law for users in the EU is Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland (both: "Facebook"). When you visit our Facebook profile and the Facebook website, their privacy policy applies.

Users can find information regarding the purpose of data collection and processing, as well as Facebook’s use of such data and the types of data (scope of data), in the privacy policy published by Facebook itself; see:http://www.facebook.com/policy.php. To ensure the greatest possible transparency, we have summarized the key points for users:

The data collected in this way is used to analyze user behavior and to provide, select, evaluate and understand the advertisements that Facebook provides on and outside of Facebook (this also includes advertisements that are provided by Facebook subsidiaries or on their behalf) and to compile statistics about users. Facebook also uses the data available to it to improve its advertising and measurement systems so that Facebook can display relevant ads to users on and off Facebook services and measure the effectiveness and reach of ads and services. If the user is registered with Facebook, Facebook is able to use the collected data to provide the user with services, personalize content for the user and provide the user with links and suggestions that may be of interest to the user. Finally, the collected data is used to send the user marketing communications, to communicate with the user about its services and to inform the user about Facebook's guidelines and conditions.

If the user has a Facebook account and visits Facebook, they have given their consent for their information to be collected, transferred, stored, disclosed and used in accordance with Facebook's privacy policy(https://www.facebook.com/about/privacy). The user can change the privacy settings of their Facebook account in the account settings.

For more information about Facebook and the GDPR, visit:https://www.facebook.com/business/gdpr.

Instagram (Business Page)

Instagram is part of Meta Platforms Inc (formerly Facebook Inc), 1601 S. California Ave, Palo Alto, CA 94304, USA. The data controller for users in the EU is Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2 Ireland. When you visit our Instagram profile and the Instagram website, their privacy policy applies.

The purpose of the data collection and processing, as well as the use of such data by Instagram or Facebook, and the types of data (scope of data) can be found by the data subject in the privacy policy published by Instagram itself; see:https://help.instagram.com/519522125107875. The information provided above regarding Facebook applies equally to Instagram.

If the data subject follows the link to Instagram, data will be processed, collected, transmitted, stored, disclosed, and used in accordance with Instagram’s Privacy Policy. Furthermore, when visiting Instagram’s website, cookies may be stored on the data subject’s device. Facebook’s Cookie Policy applies here:https://www.facebook.com/policies/cookies. If the data subject has an Instagram account, the information transmitted may be linked to that account by Instagram or Facebook.

LinkedIn (Company Page)

Our websites link to LinkedIn and we have a LinkedIn company page. The provider is LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland ("LinkedIn").

If you follow a link to LinkedIn or visit our company page/profile, your data will be processed by LinkedIn as the controller on the basis of its privacy policy. If you interact on our company page/profile, i.e. comment, like the page or posts, for example, your data will be processed by us and also by LinkedIn as part of LinkedIn's functions. We would like to point out that when you interact with public company pages/profiles, the data about this interaction may be published and the processing is technically necessary to provide the functions of LinkedIn.

For more information about data protection on LinkedIn, please see the Privacy Policy:https://linkedin.com/legal/privacy-policy, as well as the option to opt out:https://linkedin.com/psettings/guest-controls/retargeting-opt-out.

Xing

There is a link to XING on our website. This service is offered by XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany. Clicking on the link to XING will take you to their website. If you follow this link, your data will be processed by XING as the controller on the basis of its privacy policy. If you are a XING user, XING can assign the access of content and functions to the respective XING profile. If you do not agree to this, you must log out of your XING account.

For more information on data protection, please see XING's Privacy Policy at:https://privacy.xing.com.

YouTube (link)

YouTube refers to YouTube LLC, headquartered at 901 Cherry Avenue, San Bruno, CA 94066, USA. YouTube is a subsidiary of Google LLC and shares its privacy policy. Links to YouTube are marked with a white “Play” button on a red background.

The data subject can find information regarding the purpose of data collection and processing, as well as YouTube’s use of such data, and the types of data (scope of data) in the privacy policy published by YouTube itself; see:https://policies.google.com/privacy?hl=de&gl=de.

If the user clicks the link to YouTube, they have consented to their information being collected, transmitted, stored, disclosed, and used in accordance with YouTube’s Privacy Policy. Furthermore, when visiting the YouTube website, cookies may be stored on the user’s device. Google’s Cookie Policy applies here:https://policies.google.com/technologies/cookies. If the user has a YouTube account, the information transmitted may be linked to that account by YouTube.

Analytics Tools and Advertising

Google Tag Manager

We use the Google Tag Manager. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.

Google Tag Manager is a tool that allows us to integrate tracking or statistical tools and other technologies on our website. The Google Tag Manager itself does not create any user profiles, does not store any cookies and does not carry out any independent analyses. It is only used to manage and display the tools integrated via it. However, Google Tag Manager records your IP address, which may also be transmitted to Google's parent company in the United States.

The use of Google Tag Manager is based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in the quick and straightforward integration and management of various tools on its website. If consent has been obtained, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, to the extent that the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be revoked at any time.

Google Analytics

This website uses features of the web analytics service Google Analytics. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Analytics enables website operators to analyze the behavior of website visitors. In doing so, website operators receive various usage data, such as page views, time spent on the site, operating systems used, and the user’s location. This data is aggregated into a user ID and assigned to the website visitor’s respective device.

In addition, we can use Google Analytics to track, among other things, your mouse and scroll movements and clicks. Google Analytics also uses various modeling approaches to supplement the collected data sets and employs machine learning technologies in its data analysis.

Google Analytics uses technologies that enable user recognition for the purpose of analyzing user behavior (e.g., cookies or device fingerprinting). The information collected by Google regarding the use of this website is generally transmitted to a Google server in the United States and stored there.

Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.

Data transfers to the United States are based on the European Commission's Standard Contractual Clauses. For details, see here:https://business.safety.google/adscontrollerterms/sccs/.

IP anonymization

Google Analytics IP anonymization is enabled. This means that Google truncates your IP address within member states of the European Union or in other signatory states to the Agreement on the European Economic Area before transmitting it to the United States. Only in exceptional cases is the full IP address transmitted to a Google server in the United States and truncated there. On behalf of the operator of this website, Google will use this information to evaluate your use of the website, to compile reports on website activity, and to provide other services related to website and internet usage to the website operator. The IP address transmitted by your browser as part of Google Analytics will not be merged with other data held by Google.

Browser plugin

You can prevent Google from collecting and processing your data by downloading and installing the browser plugin available at the following link:https://tools.google.com/dlpage/gaoptout?hl=de.

For more information on how Google Analytics handles user data, please see Google's Privacy Policy:https://support.google.com/analytics/answer/6004245?hl=de.

Google Signals

We use Google Signals. When you visit our website, Google Analytics collects, among other things, your location, search history, and YouTube history, as well as demographic data (visitor data). This data may be used for personalized advertising through Google Signals. If you have a Google Account, the visitor data from Google Signals is linked to your Google Account and used for personalized advertising. The data is also used to generate anonymized statistics on our users’ behavior.

Order processing

We have entered into a data processing agreement with Google and fully comply with the strict requirements of the German data protection authorities regarding the use of Google Analytics.

Google Analytics E-Commerce Tracking

This website uses the “E-commerce Tracking” feature of Google Analytics. E-commerce tracking enables the website operator to analyze the purchasing behavior of website visitors in order to improve its online marketing campaigns. This process collects information such as orders placed, average order values, shipping costs, and the time elapsed from viewing a product to purchasing it. Google may aggregate this data under a transaction ID that is assigned to the respective user or their device.

Demographic characteristics in Google Analytics

This website uses the "demographic characteristics" function of Google Analytics to display suitable advertisements to website visitors within the Google advertising network. This allows reports to be generated that contain statements about the age, gender and interests of site visitors. This data comes from interest-based advertising from Google and from visitor data from third-party providers. This data cannot be assigned to a specific person. You can deactivate this function at any time via the ad settings in your Google account or generally prohibit the collection of your data by Google Analytics as described in the section "Objection to data collection".

Storage duration

Data stored by Google at the user and event levels that is linked to cookies, user identifiers (e.g., User ID), or advertising IDs (e.g., DoubleClick cookies, Android Advertising ID) is anonymized or deleted after 14 months. For more details, please visit the following link:https://support.google.com/analytics/answer/7667196?hl=de

Hotjar

This website uses Hotjar. The provider is Hotjar Ltd., Level 2, St. Julians Business Center, 3 Elia Zammit Street, St. Julians STJ 1000, Malta, Europe (website:https://www.hotjar.com).

Hotjar is a tool for analyzing user behavior on this website. With Hotjar, we can, among other things, record your mouse and scroll movements as well as your clicks. Hotjar can also determine how long you hovered your mouse pointer over a specific area. Hotjar uses this information to create so-called heat maps, which help identify which areas of the website visitors tend to view most frequently.

In addition, we can determine how long you stayed on a page and when you left it. We can also determine at which point you stopped filling out a contact form (so-called conversion funnels).

In addition, Hotjar can be used to gather direct feedback from website visitors. This feature is designed to help the website operator improve its online offerings.

Hotjar uses technologies that enable user recognition for the purpose of analyzing user behavior (e.g., cookies or device fingerprinting).

To the extent that consent has been obtained, the use of the aforementioned service is based exclusively on Article 6(1)(a) of the GDPR and Section 25 of the TDDDG. Consent may be revoked at any time. If consent has not been obtained, the use of this service is based on Article 6(1)(f) of the GDPR; the website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising.

Disabling Hotjar

If you would like to disable data collection by Hotjar, click the following link and follow the instructions provided there:https://www.hotjar.com/policies/do-not-track/

Please note that you must disable Hotjar separately for each browser and each device.

For more information about Hotjar and the data it collects, please refer to Hotjar’s Privacy Policy at the following link:https://www.hotjar.com/privacy

Order processing

Google Ads

The website operator uses Google Ads. Google Ads is an online advertising program of Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

Google Ads allows us to display ads in the Google search engine or on third-party websites when users enter specific search terms into Google (keyword targeting). Furthermore, targeted ads can be displayed based on user data available to Google (e.g., location data and interests) (audience targeting). As website operators, we can evaluate this data quantitatively by, for example, analyzing which search terms led to the display of our ads and how many ads resulted in corresponding clicks.

Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.

Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For details, see here:https://policies.google.com/privacy/frameworksandhttps://business.safety.google/controllerterms/.

Google Ads Remarketing

This website uses Google Ads Remarketing features. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

With Google Ads Remarketing, we can assign people who interact with our online content to specific target groups so that we can subsequently show them interest-based ads on the Google Display Network (remarketing or retargeting).

In addition, the ad audiences created with Google Ads Remarketing can be linked to Google’s cross-device features. This allows interest-based, personalized ads—which have been tailored to you based on your previous usage and browsing behavior on one device (e.g., a cell phone)—to also be displayed on another of your devices (e.g., a tablet or PC).

If you have a Google account, you can opt out of personalized ads by clicking the following link:https://adssettings.google.com/anonymous?hl=de.

Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.

For more information and the privacy policy, please see Google's Privacy Policy at:https://policies.google.com/technologies/ads?hl=de.

Target group formation with customer matching

To create target audiences, we use, among other things, Google Ads Remarketing’s customer matching feature. In this process, we share certain customer data (e.g., email addresses) from our customer lists with Google. If the customers in question are Google users and are signed in to their Google accounts, they will see relevant ads within the Google network (e.g., on YouTube, in Gmail, or in the search engine).

Google Conversion Tracking

This website uses Google Conversion Tracking. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

With the help of Google conversion tracking, Google and we can recognize whether the user has performed certain actions. For example, we can evaluate which buttons on our website were clicked how often and which products were viewed or purchased particularly frequently. This information is used to create conversion statistics. We find out the total number of users who have clicked on our ads and what actions they have taken. We do not receive any information with which we can personally identify the user. Google itself uses cookies or comparable recognition technologies for identification purposes.

Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.

For more information about Google Conversion Tracking, please see Google's Privacy Policy:https://policies.google.com/privacy?hl=de.

Meta Pixel (formerly Facebook Pixel)

This website uses Meta's visitor action pixel to measure conversions. The provider of this service is Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland. However, according to Meta, the data collected is also transferred to the United States and other third countries.

This allows the behavior of website visitors to be tracked after they have been redirected to the provider’s website by clicking on a Meta ad. This enables the effectiveness of Meta ads to be evaluated for statistical and market research purposes and helps optimize future advertising campaigns.

The data collected is anonymous to us as the operator of this website; we cannot draw any conclusions about the identity of users. However, the data is stored and processed by Meta, which allows it to be linked to the respective user profile on Facebook or Instagram, and enables Meta to use the data for its own advertising purposes in accordance with the Meta Data Use Policy (https://de-de.facebook.com/about/privacy/). This enables Meta to display advertisements on Facebook or Instagram pages and other advertising channels. As the site operator, we have no control over this use of the data.

Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.

We use the advanced alignment feature within Meta-Pixel.

Advanced matching allows us to send various types of data (e.g., city, state, ZIP code, hashed email addresses, names, gender, date of birth, or phone number) about our customers and prospects—which we collect through our website—to Meta. This allows us to tailor our advertising campaigns on Facebook and Instagram even more precisely to people who are interested in our offerings. In addition, enhanced matching improves the attribution of website conversions and expands Custom Audiences.

To the extent that personal data is collected on our website using the tool described here and forwarded to Meta, we and Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland, are jointly responsible for this data processing (Art. 26 GDPR). This joint responsibility is limited exclusively to the collection of the data and its transfer to Meta. The processing carried out by Meta after the transfer is not part of the joint responsibility. The obligations incumbent upon us jointly have been set forth in a joint processing agreement. The text of the agreement can be found at:https://www.facebook.com/legal/controller_addendum. According to this agreement, we are responsible for providing privacy notices when using the Meta tool and for ensuring the tool is implemented on our website in compliance with data protection laws. Meta is responsible for the data security of Meta products. You can exercise your data subject rights (e.g., requests for access) regarding data processed by Facebook or Instagram directly with Meta. If you exercise your data subject rights with us, we are obligated to forward these requests to Meta.

Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For details, see here:https://www.facebook.com/legal/EU_data_transfer_addendumandhttps://de-de.facebook.com/help/566994660333381.

You can find more information about protecting your privacy in Meta's Privacy Policy:https://de-de.facebook.com/about/privacy/.

You can also disable the "Custom Audiences" remarketing feature in the Ad Settings section athttps://www.facebook.com/ads/preferences/?entry_product=ad_settings_screen. To do this, you must be logged in to Facebook.

If you do not have a Facebook or Instagram account, you can opt out of Meta's interest-based advertising on the European Interactive Digital Advertising Alliance website:http://www.youronlinechoices.com/de/praferenzmanagement/.

Meta Conversion API

We have integrated the Meta Conversion API into this website. This service is provided by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland. However, according to Meta, the data collected is also transferred to the United States and other third countries.

The Meta Conversion API allows us to track website visitors' interactions with our website and share that data with Meta to improve ad performance on Facebook and Instagram.

In particular, the following information is collected: the time of the visit, the webpage accessed, your IP address, and your user agent, as well as other specific data where applicable (e.g., products purchased, shopping cart total, and currency). A complete overview of the data that may be collected can be found here:https://developers.facebook.com/docs/marketing-api/conversions-api/parameters.

Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.

You can find more information about protecting your privacy in Meta's Privacy Policy:https://de-de.facebook.com/about/privacy/.

Order processing

Meta Custom Audiences

We use Meta Custom Audiences. This service is provided by Meta Platforms Ireland Limited, Merrion Road, Dublin 4, D04 X2K5, Ireland.

When you visit or use our websites and apps, take advantage of our free or paid offerings, submit data to us, or interact with our company’s Facebook or Instagram content, we collect your personal data. If you give us your consent to use Meta Custom Audiences, we will share this data with Meta, which Meta can then use to show you relevant advertisements. Furthermore, your data can be used to define target audiences (Lookalike Audiences).

Meta processes this data as our data processor. For details, please refer to Meta’s Terms of Service:https://www.facebook.com/legal/terms/customaudience.

Use of this service is based on your consent pursuant to Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG. You may withdraw your consent at any time.

Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For details, see here:https://www.facebook.com/legal/terms/customaudienceandhttps://www.facebook.com/legal/terms/dataprocessing.

LinkedIn Insight Tag

This website uses the Insight tag from LinkedIn. The provider of this service is LinkedIn Ireland Unlimited Company, Wilton Plaza, Wilton Place, Dublin 2, Ireland.

Data processing by LinkedIn Insight Tag

Using the LinkedIn Insight Tag, we obtain information about visitors to our website. If a website visitor is registered on LinkedIn, we can analyze, among other things, their key professional data (e.g., career level, company size, country, location, industry, and job title) and thus better tailor our site to the respective target groups. Furthermore, using the LinkedIn Insight Tag, we can measure whether visitors to our website make a purchase or take another action (conversion tracking). Conversion tracking can also be performed across devices (e.g., from a PC to a tablet). LinkedIn Insight Tag also offers a retargeting feature that allows us to display targeted ads to our website visitors outside of the website; however, according to LinkedIn, the recipient of the ad is not identified.

LinkedIn itself also collects log files (URL, referrer URL, IP address, device and browser properties and time of access). The IP addresses are shortened or (if they are used to reach LinkedIn members across devices) hashed (pseudonymized). The direct identifiers of LinkedIn members are deleted by LinkedIn after seven days. The remaining pseudonymized data is then deleted within 180 days.

As the website operator, we cannot link the data collected by LinkedIn to specific individuals. LinkedIn will store the personal data it collects from website visitors on its servers in the United States and use it for its own advertising purposes. For more details, please refer to LinkedIn’s Privacy Policy athttps://www.linkedin.com/legal/privacy-policy#choices-oblig.

Legal basis

To the extent that consent has been obtained, the use of the aforementioned service is based exclusively on Article 6(1)(a) of the GDPR and Section 25 of the TDDDG. Consent may be revoked at any time. If consent has not been obtained, the use of this service is based on Article 6(1)(f) of the GDPR; the website operator has a legitimate interest in effective advertising measures, including those on social media.

Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For details, see here:https://www.linkedin.com/legal/l/dpaandhttps://www.linkedin.com/legal/l/eu-sccs.

Objection to the use of LinkedIn Insight Tag

Object to LinkedIn's analysis of your usage behavior and targeted advertising by clicking the following link:https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out.

Furthermore, LinkedIn members can control the use of their personal data for advertising purposes in the account settings. To prevent LinkedIn from linking data collected on our website to your LinkedIn account, you must log out of your LinkedIn account before visiting our website.

Order processing

Newsletter Information

If you would like to subscribe to the newsletter offered on the website, we need your email address as well as information that allows us to verify that you are the owner of the provided email address and that you consent to receiving the newsletter. No other data is collected, or is collected only on a voluntary basis. We use newsletter service providers, which are described below, to manage the newsletter.

Mailchimp with tracking disabled

This website uses Mailchimp to send newsletters. The provider is Rocket Science Group LLC, 675 Ponce De Leon Ave NE, Suite 5000, Atlanta, GA 30308, USA.

Mailchimp is a service that can be used, among other things, to organize the distribution of newsletters. If you enter data for the purpose of subscribing to the newsletter (e.g., your email address), this data is stored on Mailchimp’s servers in the United States. We have disabled performance tracking in Mailchimp, so Mailchimp will not track your behavior when you open our newsletters.

If you do not want your data to be transferred to Mailchimp, you must unsubscribe from the newsletter. We provide a link for this purpose in every newsletter message.

Data processing is based on your consent (Art. 6(1)(a) of the GDPR). You may withdraw this consent at any time by unsubscribing from the newsletter. The lawfulness of any data processing that has already taken place remains unaffected by the withdrawal of consent.

The data you have provided to us for the purpose of subscribing to the newsletter will be stored by us or the newsletter service provider until you unsubscribe from the newsletter, at which point it will be deleted from the newsletter distribution list. Data stored by us for other purposes remains unaffected by this.

Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For details, see here:https://mailchimp.com/eu-us-data-transfer-statement/andhttps://mailchimp.com/legal/data-processing-addendum/#Annex_C_-_Standard_Contractual_Clauses.

After you unsubscribe from the newsletter mailing list, your email address may be stored on a blacklist by us or the newsletter service provider, if necessary, to prevent future mailings. The data from the blacklist is used solely for this purpose and is not combined with any other data. This serves both your interests and our interest in complying with legal requirements when sending newsletters (legitimate interest within the meaning of Art. 6(1)(f) of the GDPR). There is no time limit on storage in the blacklist.You may object to this storage if your interests outweigh our legitimate interest.

For more information, please refer to Mailchimp's privacy policy at:https://mailchimp.com/legal/terms/.

Order processing

Sending newsletters to existing customers

If you order goods or services from us and provide your email address in the process, we may subsequently use that email address to send you newsletters, provided we inform you of this in advance. In such cases, the newsletter will contain only direct marketing for our own similar goods or services. You may unsubscribe from this newsletter at any time. A link for this purpose is included in every newsletter. The legal basis for sending the newsletter in this case is Article 6(1)(f) of the GDPR in conjunction with Section 7(3) of the UWG.

After you unsubscribe from the newsletter mailing list, your email address may be added to a blacklist to prevent future mailings from being sent to you. The data in the blacklist is used solely for this purpose and is not combined with any other data. This serves both your interests and our interest in complying with legal requirements when sending newsletters (legitimate interest within the meaning of Article 6(1)(f) of the GDPR). There is no time limit on storage in the blacklist. You may object to this storage if your interests outweigh our legitimate interest.

E-commerce and Payment Providers

Processing of customer and contract data

We collect, process, and use personal customer and contract data to establish, define the terms of, and modify our contractual relationships. We collect, process, and use personal data regarding the use of this website (usage data) only to the extent necessary to enable the user to access the service or to bill the user. The legal basis for this is Article 6(1)(b) of the GDPR.

The customer data collected will be deleted after the order is completed or the business relationship is terminated, and after any applicable statutory retention periods have expired. Statutory retention periods remain unaffected.

Data Transmission Upon Contract Formation for Online Stores, Retailers, and Merchandise Shipping

When you order goods from us, we share your personal data with the shipping company responsible for delivery and with the payment service provider responsible for processing your payment. We only disclose the data that the respective service provider needs to fulfill its task. The legal basis for this is Article 6(1)(b) of the GDPR, which permits the processing of data for the performance of a contract or pre-contractual measures. If you have provided your consent in accordance with Article 6(1)(a) of the GDPR, we will share your email address with the shipping company responsible for delivery so that it can notify you via email about the shipping status of your order; you may withdraw your consent at any time.

Data Transmission Upon Conclusion of a Contract for Services and Digital Content

We disclose personal data to third parties only when necessary for the fulfillment of the contract, such as to the financial institution responsible for processing payments.

Your data will not be disclosed to any other parties, or will only be disclosed if you have expressly consented to such disclosure. Your data will not be disclosed to third parties without your express consent, for example for advertising purposes.

The legal basis for data processing is Article 6(1)(b) of the GDPR, which permits the processing of data for the purpose of fulfilling a contract or taking steps prior to entering into a contract.

Payment services

We integrate third-party payment services into our website. When you make a purchase from us, your payment information (e.g., name, payment amount, bank account information, credit card number) is processed by the payment service provider for the purpose of processing the payment. The respective terms and conditions and privacy policies of the relevant providers apply to these transactions. The use of payment service providers is based on Article 6(1)(b) of the GDPR (performance of a contract) as well as on the legitimate interest in ensuring a payment process that is as smooth, convenient, and secure as possible (Article 6(1)(f) of the GDPR). To the extent that your consent is requested for certain actions, Article 6(1)(a) of the GDPR serves as the legal basis for data processing; consent may be revoked at any time with future effect.

We use the following payment services / payment service providers on this website:

Stripe

The service provider for customers within the EU is Stripe Payments Europe, Ltd., 1 Grand Canal Street Lower, Grand Canal Dock, Dublin, Ireland (hereinafter “Stripe”).

Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For details, see here:https://stripe.com/de/privacyandhttps://stripe.com/de/guides/general-data-protection-regulation.

You can find more details in Stripe's Privacy Policy at the following link:https://stripe.com/de/privacy.

Plugins and Tools

YouTube with Enhanced Privacy

This website embeds videos from YouTube. The website is operated by Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland.

When you visit one of these websites that has YouTube embedded, a connection is established with YouTube’s servers. This informs the YouTube server which of our pages you have visited. If you are logged into your YouTube account, you allow YouTube to associate your browsing activity directly with your personal profile. You can prevent this by logging out of your YouTube account.

We use YouTube in enhanced privacy mode. According to YouTube, videos played in enhanced privacy mode are not used to personalize the user’s YouTube experience. Ads displayed in enhanced privacy mode are also not personalized. No cookies are set in enhanced privacy mode. Instead, however, so-called local storage elements are stored in the user’s browser; these contain personal data similar to cookies and can be used for recognition purposes. Details about enhanced privacy mode can be found here:https://support.google.com/youtube/answer/171780.

In some cases, playing a YouTube video may trigger additional data processing operations over which we have no control.

We use YouTube to ensure that our online offerings are presented in an appealing manner. This constitutes a legitimate interest within the meaning of Article 6(1)(f) of the GDPR. If consent has been obtained, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, provided that the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) as defined by the TDDDG. Consent may be revoked at any time.

For more information about data protection on YouTube, please see their Privacy Policy at:https://policies.google.com/privacy?hl=de.

Vimeo

This website uses plugins from the video portal Vimeo. The provider is Vimeo Inc, 555 West 18th Street, New York, New York 10011, USA.

When you visit one of our pages featuring a Vimeo video, a connection to the Vimeo servers is established. This tells the Vimeo server which of our pages you have visited. Vimeo also obtains your IP address. This also applies if you are not logged in to Vimeo or do not have a Vimeo account. The information collected by Vimeo is transmitted to the Vimeo server in the USA.

If you are logged into your Vimeo account, you enable Vimeo to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your Vimeo account.

Vimeo uses cookies or similar tracking technologies (e.g., device fingerprinting) to recognize website visitors.

We use Vimeo to ensure that our online content is presented in an appealing manner. This constitutes a legitimate interest within the meaning of Article 6(1)(f) of the GDPR. If consent has been obtained, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, to the extent that the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) as defined by the TDDDG. Consent may be revoked at any time.

Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses and, according to Vimeo, on “legitimate business interests.” For details, see here:https://vimeo.com/privacy.

For more information on how user data is handled, please see Vimeo's Privacy Policy at:https://vimeo.com/privacy.

Google Fonts (locally hosted)

This site uses so-called Google Fonts, provided by Google, to ensure consistent font display. The Google Fonts are installed locally. No connection is made to Google's servers.

For more information about Google Fonts, visithttps://developers.google.com/fonts/faqand see Google's Privacy Policy:https://policies.google.com/privacy?hl=de.

Font Awesome (local hosting)

This site uses Font Awesome to ensure consistent font display. Font Awesome is installed locally. No connection is made to servers operated by Fonticons, Inc.

For more information about Font Awesome, please see the Font Awesome Privacy Policy at:https://fontawesome.com/privacy.

Google Maps

This site uses the Google Maps mapping service. The provider is Google Ireland Limited (“Google”), Gordon House, Barrow Street, Dublin 4, Ireland. This service allows us to embed maps on our website.

To use the features of Google Maps, it is necessary to store your IP address. This information is typically transmitted to a Google server in the United States and stored there. The provider of this site has no control over this data transfer. When Google Maps is enabled, Google may use Google Fonts to ensure consistent font display. When you access Google Maps, your browser loads the required web fonts into its cache to display text and fonts correctly.

We use Google Maps to ensure an appealing presentation of our online offerings and to make it easy to locate the places listed on our website. This constitutes a legitimate interest within the meaning of Article 6(1)(f) of the GDPR. If consent has been requested, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be revoked at any time.

Data transfers to the United States are based on the European Commission’s Standard Contractual Clauses. For details, see here:https://privacy.google.com/businesses/gdprcontrollerterms/andhttps://privacy.google.com/businesses/gdprcontrollerterms/sccs/.

For more information on how user data is handled, please see Google's Privacy Policy:https://policies.google.com/privacy?hl=de.

Google reCAPTCHA

We use "Google reCAPTCHA" (hereinafter "reCAPTCHA") on this website. The provider is Google Ireland Limited ("Google"), Gordon House, Barrow Street, Dublin 4, Ireland.

reCAPTCHA is used to verify whether data entry on this website (e.g., in a contact form) is performed by a human or by an automated program. To do this, reCAPTCHA analyzes the website visitor’s behavior based on various characteristics. This analysis begins automatically as soon as the website visitor accesses the website. For the analysis, reCAPTCHA evaluates various pieces of information (e.g., IP address, the length of time the visitor spends on the website, or the user’s mouse movements). The data collected during the analysis is forwarded to Google.

The reCAPTCHA analyses run completely in the background. Website visitors are not informed that an analysis is taking place.

In this context, Google acts solely as a data processor within the meaning of Article 28 of the GDPR and will not use the data collected in this manner for its own purposes. Use of the tool is based on a Data Processing Agreement (DPA) with Google.

The storage and analysis of the data are based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in protecting its web offerings from abusive automated surveillance and from spam. If consent has been requested, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, insofar as the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be revoked at any time.

Wordfence

We have integrated Wordfence into this website. The provider is Defiant Inc., Defiant, Inc., 800 5th Ave Ste 4100, Seattle, WA 98104, USA (hereinafter “Wordfence”).

Wordfence is used to protect our website from unauthorized access or malicious cyberattacks. To this end, our website establishes a persistent connection to Wordfence’s servers so that Wordfence can compare the access attempts made on our website against its databases and block them if necessary.

The use of Wordfence is based on Article 6(1)(f) of the GDPR. The website operator has a legitimate interest in protecting its website as effectively as possible against cyberattacks. If consent has been requested, processing is carried out exclusively on the basis of Article 6(1)(a) of the GDPR and Section 25(1) of the TDDDG, to the extent that the consent covers the storage of cookies or access to information on the user’s device (e.g., device fingerprinting) within the meaning of the TDDDG. Consent may be revoked at any time.

Data transfers to the United States are based on the European Commission's Standard Contractual Clauses. For details, see here:https://www.wordfence.com/help/general-data-protection-regulation/.

Order processing

Audio and Video Conferences

Data processing

We use online conferencing tools, among others, to communicate with our customers. The individual tools we use are listed below. If you communicate with us by video or audio conference via the internet, your personal data will be collected and processed by us and the provider of the respective conference tool.

The conference tools collect all data that you provide/enter to use the tools (e-mail address and/or your telephone number). The conference tools also process the duration of the conference, the start and end (time) of participation in the conference, the number of participants and other "context information" in connection with the communication process (metadata).

In addition, the tool provider processes all technical data necessary for handling online communication. This includes, in particular, IP addresses, MAC addresses, device IDs, device type, operating system type and version, client version, camera type, microphone or speaker, and the type of connection.

If content is exchanged, uploaded, or otherwise made available within the tool, it is also stored on the tool provider’s servers. Such content includes, in particular, cloud recordings, chat/instant messages, voicemails, uploaded photos and videos, files, whiteboards, and other information shared while using the service.

Please note that we do not have full control over the data processing activities of the tools we use. Our options depend largely on the corporate policies of the respective providers. For more information on data processing by the conference tools, please refer to the privacy policies of the respective tools, which we have listed below this text.

Purpose and legal basis

The conference tools are used to communicate with prospective or existing contractual partners or to offer specific services to our customers (Art. 6(1)(b) GDPR). Furthermore, the use of these tools serves to generally simplify and expedite communication with us or our company (legitimate interest within the meaning of Art. 6(1)(f) of the GDPR). To the extent that consent has been requested, the use of the relevant tools is based on this consent; consent may be revoked at any time with future effect.

Storage duration

The data we collect directly through our video and conferencing tools is deleted from our systems as soon as you request that we delete it, revoke your consent to its storage, or the purpose for storing the data no longer applies. Stored cookies remain on your device until you delete them. Mandatory statutory retention periods remain unaffected.

We have no control over how long your data is stored by the operators of the conferencing tools for their own purposes. For more details, please contact the operators of the conferencing tools directly.

Conference tools used

We use the following conference tools:

Zoom

We use Zoom. This service is provided by Zoom Communications Inc., San Jose, 55 Almaden Boulevard, 6th Floor, San Jose, CA 95113, USA. For details on data processing, please refer to Zoom’s Privacy Policy:https://www.zoom.com/de/trust/privacy/privacy-statement/.

Data transfers to the United States are based on the European Commission's Standard Contractual Clauses. For details, see here:https://www.zoom.com/de/trust/privacy/privacy-statement/.

Order processing

TeamViewer

We use TeamViewer. The provider is TeamViewer Germany GmbH, Jahnstr. 30, 73037 Göppingen. For details on data processing, please refer to TeamViewer’s Privacy Policy:https://www.teamviewer.com/de/datenschutzerklaerung/.

Order processing

Skype for Business

We use Skype for Business. The provider is Skype Communications SARL, 23-29 Rives de Clausen, L-2165 Luxembourg. For details on data processing, please refer to Skype’s Privacy Policy:https://privacy.microsoft.com/de-de/privacystatement/.

GoToMeeting

We use GoToMeeting. The provider is LogMeIn, Inc., 320 Summer Street, Boston, MA 02210, USA. For details on data processing, please refer to GoToMeeting’s Privacy Policy:https://www.logmeininc.com/de/legal/privacy.

Data transfers to the United States are based on the European Commission's Standard Contractual Clauses. For details, see here:https://logmeincdn.azureedge.net/legal/lmi-customer-dpa-2020v1-de.pdf.

Order processing

Microsoft Teams

We use Microsoft Teams. The provider is Microsoft Ireland Operations Limited, One Microsoft Place, South County Business Park, Leopardstown, Dublin 18, Ireland. For details on data processing, please refer to the Microsoft Teams Privacy Statement:https://privacy.microsoft.com/de-de/privacystatement.

Order processing

Google Meet

We use Google Meet. The provider is Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland. For details on data processing, please refer to Google's Privacy Policy:https://policies.google.com/privacy?hl=de.

Order processing

Our Own Services

Handling of Applicant Data

We offer you the opportunity to apply for a position with us (e.g., by email, mail, or via our online application form). Below, we provide information about the scope, purpose, and use of your personal data collected as part of the application process. We assure you that the collection, processing, and use of your data will be carried out in accordance with applicable data protection laws and all other legal requirements, and that your data will be treated as strictly confidential.

Scope and Purpose of Data Collection

If you submit an application to us, we will process your associated personal data (e.g., contact and communication information, application documents, notes taken during job interviews, etc.) to the extent necessary to make a decision regarding the establishment of an employment relationship. The legal basis for this is Section 26 of the German Federal Data Protection Act (BDSG) (initiation of an employment relationship), Article 6(1)(b) of the General Data Protection Regulation (GDPR) (general contract initiation), and—if you have provided consent—Article 6(1)(a) of the GDPR. You may withdraw your consent at any time. Your personal data will be shared within our company exclusively with those individuals involved in processing your application.

If your application is successful, the data you submitted will be stored in our data processing systems in accordance with Section 26 of the German Federal Data Protection Act (BDSG) and Article 6(1)(b) of the General Data Protection Regulation (GDPR) for the purpose of administering the employment relationship.

As part of the application process, we may also conduct an online search regarding you. This primarily includes Google searches, LinkedIn, and Xing. The legal basis for this type of processing is our legitimate interest in obtaining an overall impression of publicly available information about you, in accordance with Article 6(1)(f) of the GDPR.

Data Retention Period

If we are unable to offer you a position, if you decline a job offer, or if you withdraw your application, we reserve the right to retain the data you have provided for up to 6 months from the conclusion of the application process (rejection or withdrawal of the application) based on our legitimate interests (Art. 6(1)(f) GDPR). After that, the data will be deleted and the physical application documents will be destroyed. This retention serves, in particular, as evidence in the event of a legal dispute. If it becomes apparent that the data will be required after the 6-month period has expired (e.g., due to an impending or pending legal dispute), the data will not be deleted until the purpose for its continued retention no longer applies.

Data may also be retained for a longer period if you have provided the appropriate consent (Art. 6(1)(a) of the GDPR) or if statutory retention requirements prevent the data from being deleted.